diParma

diParma is a special collection of handmade flower cards expressing the sincerest of humanism, appreciation and the rejoice of inner self. The collection is inspired by the European Renaissance period, the birth of the most prolific, creative expression of joy and intense feeling that occurs after a difficult period in life. During the 14th century, a cultural movement called humanism began to gain momentum in Italy. Among its many principles, humanism promoted the idea that man was the center of his own universe, and people should embrace human achievements in education, classical arts, literature and science.

In 1450, the invention of the Gutenberg printing press allowed for improved communication throughout Europe and for ideas to spread more quickly. As a result of this advance in communication, little-known texts from early humanist authors such as those by Francesco Petrarch and Giovanni Boccaccio, which promoted the renewal of traditional Greek and Roman culture and values, were printed and distributed to the masses.